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Content & campaigns
Selected work
Content & campaigns
I led.
A selection from my time as Head of Content at a sound-software company. Grouped by what each piece was built to do, not the order it was published. Every link opens the live article.
SEO & informational content
Content built to rank
Search-led explainers and pillar guides written to capture intent and bring in non-brand traffic.
Product launches & campaigns
Launches and go-to-market
Announcements and campaign content tying product releases to a clear reason to act.
Editorial & opinion
Brand voice and point of view
Opinion and editorial pieces that carry a position, not just information.
Interviews & case studies
Partnerships and proof
Interviews and case studies built on outreach to professionals and named productions.
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